Farmsafe National Farm Safety Education Fund Strategy 2021
Farmsafe Australia is committed to making Australian farms safer places to live and work.
Farms are dangerous workplaces with geographically hard-to-reach audiences,
who can be resistant to traditional safety messages. However, farmers are equally innovative and resilient. To cut-through and change behavior requires a deep understanding of the audiences we are trying to reach and engage with.
Farmsafe Australia has been asked to develop a robust, actionable strategy that provides the Minister for Agriculture and the Department of Agriculture, Water and the Environment the insights required to deliver a National Farm Safety Education Fund that improves on farm safety and achieves ambitious targets.